Aug 23, 2019  
Undergraduate Catalog 2018-2019 
    
Undergraduate Catalog 2018-2019 [ARCHIVED CATALOG]

BRDC 417 - Media Management and Ministry


3 hours

An analysis of the challenges involved in planning and operating electronic media including personnel, programming, business ethics, community relations, sales, FCC policies and promotion. Students interview media managers during field trips to area radio, TV, and cable operations. Added emphasis on Christian broadcasting including WSMC-FM and other local media ministries. Case study method is involved.
Prerequisite(s): BRDC 201 .
FALL, even years