Oct 30, 2020  
Undergraduate Catalog 2016-2017 
Undergraduate Catalog 2016-2017 [ARCHIVED CATALOG]

PREL 235 - Public Relations Principles and Theory

3 hours

Basic public relations principles, philosophy, and theory as they relate to the historical development and contemporary practice of public relations; analysis of the role of public relations in business, industry, and nonprofit organizations, and of the functions and responsibilities of the public relations practitioner.